Learn to conduct a good organic competitor audit, a good local competitor audit, and to track and understand the SERP features that Google is surfacing for your audience. Vamos supor, por exemplo, que a HubSpot rankeie de modo a “inbound marketing” em primeiro, contudo para “what does inbound marketing means” https://directoryecho.com/listings292429/a-regra-de-2-minutos-para-seo